Bravely riding the waves at the forefront of the tide, Dr. Jin Xinhai, Director and General Manager of STEP, has been awarded the “Industry Innovation Figure of the Year” prize.
2023-03-06
On February 24, the award ceremony for the “21st China Automation and Digitalization Annual Awards” was held in Suzhou. The event comprehensively showcased the “role model power” of the industrial control industry over the past year. Dr. Jin Xinhai, Director and General Manager of STEP, has been awarded the “Industry Leader—Annual Industry Innovation Figure Award.”
The annual China Automation and Digitalization Awards, initiated by gongkong®, is a widely recognized, transparent, and fair selection process within China’s industrial automation community. This year’s awards are being held at a pivotal moment—just as the pandemic is coming to an end and efforts to strengthen the real economy are intensifying. As market demand for industrial automation continues to grow, various factors are driving industry players to accelerate their pace of innovation.
Relying on the deep-rooted expertise accumulated through its core business and its proactive positioning in new markets, STEP is breaking through to new heights, continuously enhancing its overall market competitiveness, and driving innovative development in the automation industry. As the company’s leader, Dr. Jin Xinhai, Director and General Manager of STEP, has led his team—with a thorough grasp of the fundamental logic and key drivers behind the company’s growth—to paint a brighter new vision for STEP and write an even more magnificent new chapter.
From drive control and discrete automation to intelligent manufacturing, STEP adheres to a “customer-centric” service philosophy. We leverage synergistic innovation in both software and hardware, as well as deep insights into customer needs at the application-level, to build solutions that deliver value to our customers. Continuous leadership, differentiation, and customer customization The capability of providing a complete system solution.
As a company that masters core technologies and independently develops key components, STEP already boasts a relatively complete industrial chain. In recent years, its various business segments have shown strong growth momentum:
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Smart manufacturing From automotive body-in-white business to general industrial applications;
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Robot In business development, we have achieved a leading position in niche markets such as power tower foundations, architectural steel structures, all-terrain vehicles, and construction machinery. At the same time, we are helping industries like tire laser marking and lithium batteries achieve intelligent manufacturing.
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Motion control The team has successfully developed a new-generation PAC motion controller, Ω6 AC servo and inverter, as well as matching motors and encoders. The development and application of these core products have enabled us to provide customers with comprehensive automation solutions.
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Electrical Control The business maintains a global leading position and has successfully developed China’s first high-speed elevator group control system.
In 2022, facing the challenges posed by the pandemic, Dr. Jin Xinhai took a bottom-up approach to enterprise management. By optimizing the organizational structure and management model and intensifying the selection of young cadres, he injected internal momentum into the company’s development.
With the long wind breaking waves and standing at the crest of the tide, we remain steadfast in our actions and take on responsibilities as we look toward the future. In the post-pandemic era, as enterprises are vigorously pursuing intelligent and digital transformation and the pace of domestic substitution is accelerating, STEP—a company deeply rooted in the robotics, motion control, and smart manufacturing industries—faces both opportunities and challenges. Under the leadership of Dr. Jin Xinhai, STEP will remain steadfast in its confidence, forge ahead with determination, grow through trials and tribulations, and create a new landscape of development.
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